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Digital Marketing

The Nuts and Bolts of Better Brains – Harnessing the Power of Neuroplasticity

A discussion published by World Science Festival, moderated by Guy McKhann Neuroplasticity topics covered: Opening film 00:00 – What is neuroplasticity? 03:53 – Participant introductions 04:21 – Structure of the brain 05:21 – Is the brain fundamentally unwired at the start? 07:02 – Why does the process of human brain development seem inefficient? 08:30 – […]

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Digital Marketing

Does paid search work?

Photo by Launchpresso on Unsplash A paper by Thomas Blake, Chris Nosko and Steven Tadelis, published March 6th, 2013 This paper entitled – “Consumer Heterogeneity and Paid Search Effectiveness: A Large Scale Field Experiment”, is a study that a team, with eBay, learnt 3 main lessons about the efficacy of paid search advertising. Lesson 1Bidding […]

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Building a website - Payments

How to Increase transaction volume and retain business in a dowturn

Darren hosted Andreas and Simon, on a one hour and a half talk. They discussed the impact of COVID-19 on their businesses and the general eCommerce industry. The Ultraswift team has collated some of the points, that stood out to us, as we also navigated lockdown period in Ghana and South Africa.

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Kinsley Ndenge

Cloud software solutions, Design and Architecture

Kinsley Ndenge is a Technologist and Python Programming professional Solutions Engineering What questions do you want to answer, when you are using software to engineer a solution to a problem? Here are a few key ones : Who are your users? What do your users want? What will your solution let users do? What features […]

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Ultraswift Network Initiatives

Ultraswift Launches Accra Internet Service Quality Map (AISQM)

Know the best internet service provider to use, for any area in Accra. The AISQM is a crowdsourced internet service quality map of Accra.

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Building a website - Shopping carts

Wix – Unlimited plan features

Wix website builder features for unlimited plan